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Featured Blog article
What defines a great customer experience for B2B companies?
about 4 hours ago

When writing about customer experience we're often guilty of neglecting B2B companies, believing that it is mainly a focus for large consumer brands.

However we recently sat down with John Watton, EMEA Marketing Director at Adobe, who explained that CX is just as important for B2B marketers.

Are online advertisers wising up about content quality?
20 minutes ago
For IoT medical device firms, security issues are no longer just bad PR
about 1 hour ago
Five reasons why Jimmy Choo is winning on mobile
about 3 hours ago
A day in the life of... Digital Marketing Manager at Currency UK
about 5 hours ago
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Digital Jobs
Hotel Chocolat: Digital Acquisition Manager
Arthritis Research UK: Digital Content Executive
Michael Page Digital: Digital Marketing Executive
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Featured Research
Secrets of Elite Analytics Practices
20 days ago

This Secrets of Elite Analytics Practices report is produced by Econsultancy in association with IBM and explores the relationship between the effort to improve customer experience and business results. The report examines a variety of different disciplines within analytics for their maturity and impact on KPIs.

Beyond Brexit
4 days ago

In Beyond Brexit, Econsultancy looks back on the lessons marketers must learn. We examine how brands can future-proof their strategies against similar periods of uncertainty, establish contingencies and create enough organisational agility to roll with the political, economic and cultural punches. The report explores the global impact of Brexit on digitally-driven, marketing-led brands from the perspectives of talent, data, technology and analytics.

View all Research
Upcoming Training
Fast Track Digital Marketing -
London, 6 Sep 2016
Mastering Digital Project Management -
London, 6 Sep 2016
Online Copywriting - 6 places left
London, 8 Sep 2016
Coding for Non-Technical Professionals -
London, 8 Sep 2016
View all Training
Upcoming Events
Understanding the Customer Journey: Optimising Engagement Levels for Greater Customer Acquisition & Loyalty -
Sydney, 6 Sep 2016
The Rise of Customer Experience & Customer Journey: Optimising Engagement Levels for Greater Customer Acquisition & Loyalty -
Melbourne, 8 Sep 2016
Video Marketing -
London, 14 Sep 2016
Ecommerce Customer Experience -
London, 14 Sep 2016
View all Events
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The Daily Pulse is Econsultancy's round up of the latest action in the world of marketing and ecommerce.
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