Product Update - December
- Dec 06,2016
What's new in Mixpanel? Check out our latest product updates: Autotrack, Smart Alerts, Swift SDK, Permissions, and Notification Updates
What’s new in Mixpanel?
Autotrack for Web
Autotrack for web collects everything so you can track anything from page views to button clicks - all without a developer.
After pushing a feature live, you can go into Mixpanel and turn on the areas you want to track on the web. And, boom, you have the data - even retroactive views.
- Tim Harsch /
VP of Product @ Owler
Smart alerts for mobile
Let Mixpanel alert you when your metrics deviate unexpectedly. Automatically receive push notifications when something out of the ordinary happens with your metrics.
Swift developers now have everything they need to implement Mixpanel on their iOS apps including tracking, testing, and notification functionality.
Our permissioning system now includes a new read-only role, the “consumer." Users with this role will be able to use Mixpanel to analyze their data, but will be unable to save their work or edit/delete other users’ saved reports.
Emoji & Character Support in Notifications
We recently launched full UTF-8 support for notifications allowing you to easily add emojis to your notifications (as well as additional languages such as Chinese and Korean).
Improved Notification Analytics
Notification analytics reports now include bounce and unsubscribe rates for your emails so you can more easily understand the success rates of your notifications.
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